🎮 APP & GAME MARKETING AGENCY
Launch your game or app to the audience it deserves.
Steam wishlist campaigns, App Store Optimization, TikTok influencer seeding and mobile user acquisition — specialist game and app marketing for indie studios, publishers and mobile-first developers.
THE CHALLENGE
Where Most Industry Marketing Fails
!Low app store or Steam visibility
!Expensive user acquisition
!Weak pre-launch audience
!Poor retention after install
!No community built before launch
!Weak creative testing process
!Poor tracking between ad click, install and in-app action
!No plan for ratings and reviews
WHAT WE BUILD
Marketing and Technology, Built Together.
A great trailer with no wishlist tracking, or a paid install campaign with no retention plan, both waste budget — launches succeed when pre-launch audience building, store optimization and post-launch retention are planned as one system, not separate efforts.
✓A pre-launch waitlist or wishlist funnel
✓Firebase / app event tracking setup
✓Push notification and re-engagement strategy
✓App store screenshot and creative testing
✓A Discord or community setup
✓An in-app analytics dashboard
BUYER JOURNEY
How a Prospect Moves from Discovery to Conversion
1
Landing Page / Waitlist
→
2
Influencer & Community Traffic
→
3
Store Listing (App Store / Steam)
→
4
Install or Wishlist Tracking
→
5
Onboarding
→
6
Retention Campaigns
→
7
Community Growth
TECHNOLOGY STACK
The Platforms and Tools Behind the System
Store & Listing Tools
App Store ConnectGoogle Play ConsoleSteamworks
Tracking & Analytics
Firebase AnalyticsAppsFlyerApp event tracking
Engagement
Push notification strategyDiscord setupEmail onboarding
KPIS WE TRACK
Measurable Outcomes, Reported Transparently
📈 App installs📈 Cost per install📈 Steam wishlists📈 App store ranking📈 Retention rate📈 Review volume📈 Community growth📈 Ad ROAS📈 Launch day traffic
FREQUENTLY ASKED QUESTIONS
Common Questions About APP & GAME MARKETING AGENCY
Marketing should normally begin before release so positioning, audiences, store pages, tracking and creative assets can be tested. For games, this may include a Steam page, playable demo, wishlist strategy and creator outreach; for mobile apps, it may include pre-registration and beta acquisition.